- Roles
- Leaders
Streamline your processes and hit your goals with automation
Turn your team into a lean, goal-hitting machine
Automation allows your organization to do more with less. Leverage Zapier’s powerful-yet-intuitive automation features to hit your objectives, whether that's closing more deals, delivering the best customer experiences, or finding operational efficiencies.
Don't let your tools be a bottleneck
Drive growth by harnessing the full potential of your technology via Zapier's expansive library of 6,000+ integrations. Connect your systems to transform your tools from a potential hurdle into a competitive edge.
Build for the future with automation and AI
Pair automation and AI to streamline your operations and stay ahead of the competition. With a host of AI integrations and features built in, Zapier is your gateway to unlocking the full potential of AI.
Trusted by companies large and small
![](https://res.cloudinary.com/zapier-media/image/upload/q_auto/f_auto/v1703092647/Badges/G2/Winter 2024/medal_3_oqxrxd.png)
![](https://res.cloudinary.com/zapier-media/image/upload/q_auto/f_auto/v1703092647/Badges/G2/Winter 2024/medal_1_taoc9g.png)
![](https://res.cloudinary.com/zapier-media/image/upload/q_auto/f_auto/v1703092647/Badges/G2/Winter 2024/medal_4_h3sboe.png)
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How leaders use Zapier
![Union icon](https://res.cloudinary.com/zapier-media/image/upload/q_auto/f_auto/v1695751260/Use Cases/Icons/icon-lm-1_xpvie4.png)
Sales and marketing unite
Revenue goals become a reality when you remove silos. Improve collaboration with a unified view of your customer's journey.
![Star icon](https://res.cloudinary.com/zapier-media/image/upload/q_auto/f_auto/v1695751260/Use Cases/Icons/icon-lm-2_xrkzcz.png)
Capture, convert, celebrate
With seamless lead capture, smooth handoffs, and advanced routing, you’ll create a better buying experience and win more customers.
![Lead added icon](https://res.cloudinary.com/zapier-media/image/upload/q_auto/f_auto/v1695751259/Use Cases/Icons/icon-lm-3_udmdck.png)
More leads, less management
Rapidly create and iterate on campaigns—and watch your leads roll in automatically, so you can focus on high-impact work.
![An illustration representing lead management](https://res.cloudinary.com/zapier-media/image/upload/v1696370947/Use Cases/Top Level Page/uc-tl-lm_vxilss.png)
Most popular apps for lead management
![Salesforce logo](https://res.cloudinary.com/zapier-media/image/upload/q_auto/f_auto/v1695336764/Use Cases/Logos/salesforce-80_uwhwbi.png)
![Hubspot logo](https://res.cloudinary.com/zapier-media/image/upload/q_auto/f_auto/v1695336764/Use Cases/Logos/hubspot-80_wlbmr8.png)
![Microsoft Dynamics 365 logo](https://res.cloudinary.com/zapier-media/image/upload/q_auto/f_auto/v1695336764/Use Cases/Logos/microsoft-dynamics-80_nfktoy.png)
![Marketo logo](https://res.cloudinary.com/zapier-media/image/upload/q_auto/f_auto/v1695335996/Use Cases/Logos/marketo-80_flyxsp.png)
![Slack logo](https://res.cloudinary.com/zapier-media/image/upload/q_auto/f_auto/v1695336764/Use Cases/Logos/slack-80_gt4gto.png)
![Bar graph icon](https://res.cloudinary.com/zapier-media/image/upload/q_auto/f_auto/v1695751259/Use Cases/Icons/icon-mc-1_mg4va7.png)
New insights on campaign performance
Create a unified view of your important metrics, making it easy to see the impact of your work, then further optimize it.
![Time saved icon](https://res.cloudinary.com/zapier-media/image/upload/q_auto/f_auto/v1695751259/Use Cases/Icons/icon-mc-2_dq3uty.png)
Lean teams, limitless impact
Automate work that doesn’t need a human touch. You'll make time for high-impact work that moves the needle without adding headcount.
![Steps icon](https://res.cloudinary.com/zapier-media/image/upload/q_auto/f_auto/v1695751258/Use Cases/Icons/icon-mc-3_thoimy.png)
Marketing automation that scales
Powerful automation that’s easy enough for Marketing to create and scale—no developers required.
![Illustration representing marketing campaign management](https://res.cloudinary.com/zapier-media/image/upload/q_auto/f_auto/v1695749942/Use Cases/Top Level Page/uc-tl-mc_zjeldy.png)
Most popular apps for marketing campaign management
![Hubspot logo](https://res.cloudinary.com/zapier-media/image/upload/q_auto/f_auto/v1695336764/Use Cases/Logos/hubspot-80_wlbmr8.png)
![Eventbrite logo](https://res.cloudinary.com/zapier-media/image/upload/q_auto/f_auto/v1695749664/Use Cases/Logos/eventbrite-80_dhbxzw.png)
![Mailchimp logo](https://res.cloudinary.com/zapier-media/image/upload/q_auto/f_auto/v1695335995/Use Cases/Logos/mailchimp-80_qglkfg.png)
![Facebook Lead Ads logo](https://res.cloudinary.com/zapier-media/image/upload/q_auto/f_auto/v1695768241/Use Cases/Logos/facebook-80_csifjd.png)
![Google Analytics logo](https://res.cloudinary.com/zapier-media/image/upload/q_auto/f_auto/v1695335996/Use Cases/Logos/google-analytics-80_ursq30.png)
![Headset icon](https://res.cloudinary.com/zapier-media/image/upload/q_auto/f_auto/v1695751258/Use Cases/Icons/icon-cs-1_uzomr8.png)
Productive reps, faster ticket resolution
Give your reps the info they need for each customer in one view, augmented with AI suggestions, so they can resolve issues faster.
![Heart icon](https://res.cloudinary.com/zapier-media/image/upload/q_auto/f_auto/v1695751257/Use Cases/Icons/icon-cs-2_lkglli.png)
Unify your customer experience
Boost CSAT by capturing and actioning customer details, no matter what system they live in.
![Steps icon](https://res.cloudinary.com/zapier-media/image/upload/q_auto/f_auto/v1695751257/Use Cases/Icons/icon-cs-3_uzxbup.png)
Support that scales
Create systems tailored to your business to ensure your customer support processes work now and forever.
![Illustration representing Customer Support Management](https://res.cloudinary.com/zapier-media/image/upload/q_auto/f_auto/v1695749942/Use Cases/Top Level Page/uc-tl-cs_pudcfv.png)
Most popular apps for customer support management
![Zendesk logo](https://res.cloudinary.com/zapier-media/image/upload/q_auto/f_auto/v1695356408/Use Cases/Logos/zendesk-80_kdfpd7.png)
![RingCentral logo](https://res.cloudinary.com/zapier-media/image/upload/q_auto/f_auto/v1695749664/Use Cases/Logos/ringcentral-80_vinuq3.png)
![Slack logo](https://res.cloudinary.com/zapier-media/image/upload/q_auto/f_auto/v1695336764/Use Cases/Logos/slack-80_gt4gto.png)
![Intercom logo](https://res.cloudinary.com/zapier-media/image/upload/q_auto/f_auto/v1695412577/Use Cases/Logos/intercom-80_tyaptr.png)
![Help Scout logo](https://res.cloudinary.com/zapier-media/image/upload/q_auto/f_auto/v1695399984/Use Cases/Logos/helpscout-80_xjlfcl.png)
![Icon of two branching arrows](https://res.cloudinary.com/zapier-media/image/upload/q_auto/f_auto/v1695840556/Use Cases/Icons/icon-dm-1_kcn6zw.png)
Easily move data where it needs to go
Ditch manual entry and move all your important data—whether it's leads, support tickets, or orders—at the speed of automation.
![Icon of an interface](https://res.cloudinary.com/zapier-media/image/upload/q_auto/f_auto/v1695840556/Use Cases/Icons/icon-dm-2_o9h9rg.png)
Format data exactly how you need it
Pass info between tools in the specific format you need. You'll spend less time formatting info, and more time acting on it.
![Icon of a chart](https://res.cloudinary.com/zapier-media/image/upload/q_auto/f_auto/v1695840556/Use Cases/Icons/icon-dm-3_nnnj6x.png)
Unlock insights and maximize results
Gather disparate data and funnel it into a single source of truth. You'll glean powerful insights you can act on.
![An illustration representing data management](https://res.cloudinary.com/zapier-media/image/upload/q_auto/f_auto/v1695876144/Use Cases/Top Level Page/uc-tl-dm_urieiy.png)
Most popular apps for data management
![Airtable logo](https://res.cloudinary.com/zapier-media/image/upload/q_auto/f_auto/v1695412825/Use Cases/Logos/airtable-80_i6ha0f.png)
![Hubspot logo](https://res.cloudinary.com/zapier-media/image/upload/q_auto/f_auto/v1695336764/Use Cases/Logos/hubspot-80_wlbmr8.png)
![Google Drive logo](https://res.cloudinary.com/zapier-media/image/upload/q_auto/f_auto/v1695841884/Use Cases/Logos/google-drive-80_e7mpwz.png)
![MySQL logo](https://res.cloudinary.com/zapier-media/image/upload/q_auto/f_auto/v1695749665/Use Cases/Logos/mysql-80_rpdvgh.png)
![PostgreSQL logo](https://res.cloudinary.com/zapier-media/image/upload/q_auto/f_auto/v1695749890/Use Cases/Logos/postgresql-80_tjf4vk.png)
![Play button icon](https://res.cloudinary.com/zapier-media/image/upload/q_auto/f_auto/v1695840556/Use Cases/Icons/icon-pm-1_yuzezv.png)
Kick projects off with ease
Automate the admin work—including dozens of tasks—that comes with project kickoffs and get moving faster.
![Calendar icon](https://res.cloudinary.com/zapier-media/image/upload/q_auto/f_auto/v1695840556/Use Cases/Icons/icon-pm-2_mxeg5k.png)
Keep work on track and on time
With automation, you can send task updates to relevant stakeholders can flag risks early if projects fall behind.
![Home icon](https://res.cloudinary.com/zapier-media/image/upload/q_auto/f_auto/v1695841133/Use Cases/Icons/icon-pm-3_heq7og.png)
Centralize project updates
Automatically send project updates to a central platform, so everyone knows where to get the most current status updates.
![Illustration representing project management](https://res.cloudinary.com/zapier-media/image/upload/q_auto/f_auto/v1695876144/Use Cases/Top Level Page/uc-tl-pm_kq5nwq.png)
Most popular apps for project management
![Asana logo](https://res.cloudinary.com/zapier-media/image/upload/q_auto/f_auto/v1695356406/Use Cases/Logos/asana-80_inmggh.png)
![ClickUp logo](https://res.cloudinary.com/zapier-media/image/upload/q_auto/f_auto/v1695749664/Use Cases/Logos/clickup-80_odal4s.png)
![Airtable logo](https://res.cloudinary.com/zapier-media/image/upload/q_auto/f_auto/v1695412825/Use Cases/Logos/airtable-80_i6ha0f.png)
![Slack logo](https://res.cloudinary.com/zapier-media/image/upload/q_auto/f_auto/v1695336764/Use Cases/Logos/slack-80_gt4gto.png)
![Google Sheets logo](https://res.cloudinary.com/zapier-media/image/upload/q_auto/f_auto/v1695399984/Use Cases/Logos/googlesheets-80_recafq.png)
![](https://res.cloudinary.com/zapier-media/image/upload/q_auto/f_auto/v1660686945/Customer Stories/Calendly/Calendly_team_krsomo.png)
CUSTOMER STORY
How automation helps Calendly save time and provide a top-notch customer experience
"Collectively, Zapier saves us 10+ hours every week."
— Kate Riney, Brand Storyteller at Calendly
Deliver secure, powerful automation
Integrations for every tool
With 6,000+ integrations, you can connect every tool in your stack—even your internally built apps.
Automation as a strategic advantage
Empower your teams to build powerful workflows without waiting on resources.
The speed of automation
One-minute update times on paid plans means your data (and your teams) move faster